Clipped was a new sitcom on TBS. It took place in a Boston Barbershop. (Think Cheers, but with hair and not as funny.)
To launch the show, we aired a local, cable commercial in Boston promoting the fake sitcom barbershop, Buzzy's. We used the stars of the show and pretended everything was real. A few thousand people actually called the number and got messages from the stars.
We ran a local cable commercial in Boston for Buzzy’s Barbershop with a phone number to call for an appointment. The commercial was insane that people called and got a message from the cast. (The message is below.)
Then we created the Bad Haircut Hall of Fame and invited the internet to send in their worst haircut tragedies.
